Here is Our Movie Trailer and ancillary texts (Poster and Magazine Cover)
http://www.jigsawplanet.com/?rc=play&pid=22bc0b9b4cbe
As well as producing our horror trailer to Exit Survival, we have also designed a Poster and Magazine Cover as ancillary media texts. Nearly all existing horror movies create this trio of texts as a marketing and promotion tool, and usually the magazine cover and poster depict iconic images from the film. for example, The Woman In Black (2012) uses the iconic image of Danielle Ratcliffe as their main image carried throughout the three texts.
By using this trio of media texts, we have used classic conventions used in many horror films through distribution and production. we used the images of Rhiannon in a possessed state as our iconic image as we believe it portrays our horror sub-genre of paranormal and by keeping the same relative images throughout the trailer, poster and magazine cover we have managed to reinforce and create a distinctive icon that will remind viewers of Exit Survival. This technique has been used by other horror franchises such as the Scream and Paranormal Activity franchises.
By using Rhiannon in each of our ancillary texts, whether in a paranormal state, edited or not, we have managed to create a corporate identity for our movie Exit Survival. this is the same outcome the Scream Franchise and Paranormal Activity Franchise have managed to achieve with their iconic images that relate directly to their film.